Let’s be honest, sales isn’t easy. For many agents, every day comes with juggling targets, customers, and the pressure to perform. But what if the difference between being an average rep and a top performer wasn’t just about hustle, but about having the right tools? That’s where sales tech comes in. At Laddar Africa, we’ve […]
How to Build a Sales Team in Nigeria: Practical Tips for Success in Africa’s Largest Market
Building a sales team in Nigeria isn’t just about hiring and training people; it’s about understanding the unique cultural, economic, and digital realities of Africa’s most populous nation. Nigeria’s rapidly evolving business landscape, coupled with its vibrant entrepreneurial culture, presents both opportunities and challenges for building a high-performing sales team. Whether you’re a startup founder, […]
How to build ground-breaking products: a manager’s guide
Putting the customer at the core of your product development ensures relevance and resonance.
Tech and digital skills to build a future education system
Students must be equipped with the skills to navigate the digital world effectively, including using computers.